Some in the music industry scoffed when rock band
Nine Inch
Nails decided to give away one of its albums for free, but the move has
grossed hundreds of thousands of dollars for the band.
Front man Trent Reznor announced last week that the band was releasing 36 new
tracks, the equivalent of four albums, and making the first nine tracks free to
download.
The band also offered a variety of physical media that fans could buy, and
they have done just that.
The signed Ultra-Deluxe Limited Edition Package that came with high quality
downloads, two CDs, a data DVD, a Blu-ray high def DVD and some extras sold out
in less than a week, bringing in $750,000 in revenue.
Nine Inch Nails hit the headlines last year when Reznor urged fans in
Australia to
steal their
music rather than pay the high price demanded by the record companies.
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