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O2 Broadband tops ISP poll

Poll by Thinkbroadband finds new kid on the block is also the best

Andrea-Marie Vassou, Computeractive 12 Dec 2007
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The recently launched O2 broadband service has come top in a poll by an independent broadband advice website.

In the survey conducted by Thinkbroadband, O2, which launched its service in November this year, was rated above AOL (UK), Orange, Talktalk, BT and Sky for speed, reliability and customer service.

It was given a score of 74 per cent for speed compared to the 56 per cent awarded to Sky, 52 per cent to AOL, 49 per cent to BT, 45 per cent to Orange and 43 per cent to Talktalk.

O2 was awarded 72 per cent for reliability compared to the 63 per cent to AOL, 61 per cent to BT, 58 per cent to Sky and 54 per cent to Orange. Talktalk was found to be the lowest here with 46 per cent.

The 79 per cent O2 scored for customer service was also way ahead of Sky, AOL, BT, Orange and Talktalk, which scored 52 per cent, 50 per cent, 49 per cent, 45 per cent and 42 per cent respectively.

Sebastien Lahtinen, co-founder of Thinkbroadband, said: "O2 has entered a very competitive market with highly compelling services and our users have clearly indicated that they currently perform very well in all three categories against the large established operators."

See also:

But overall customer service in decline  07 Dec 2007
Picture of BT logoTiscali tops a customer satisfaction survey, while BT comes in last  07 Dec 2007
At least 2009 before firm can bring four-play outside cable regions  27 Nov 2007
image: crystal clear logoBut scare stories and cloudy speed claims are putting people off  22 Nov 2007
Almost half of call centres give wrong advice  21 Nov 2007

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