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Going down: sales of printers are falling
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UK printer sales crash as services and green rally

Research reveals there may still be opportunities in a flat year, despite a drop in hardware sales

Fleur Doidge, CRN 27 Feb 2009
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Analyst Gartner revealed sales of printers, copiers and multifunctional products (MFPs) in the UK fell 26.4 per cent in volume in the fourth quarter of 2008 and 18 per cent year-on-year.

Tosh Prabhakar, senior printing market analyst at Gartner, said UK sales contracted far more than in the rest of EMEA, which overall shrank 8.4 per cent by volume.
Until at least 2010, organisations will focus on right-sizing the number of devices, rather than buying new printers.

“However, managed print solutions (MPS) are huge,” said Prabhakar. “We do not track them in terms of revenue ­ it is quite difficult ­ and many providers do not give that information, but MPSs are now some of the strongest offerings.

“Green is also big because it can reduce costs,” he added.

Nigel Allen, product head at Kyocera, said its green products are selling. “We are actually predicting unit growth.”

Tracey Fielden, marketing manager at Canon, said it had grown 12 per cent in 2008, fuelled by MPS.

See also:

A handshake denoting a managerial appointmentPrinting vendor announces new European and UK management after growing EMEA market share  18 Feb 2009
woman bending down to fill printer trayPrinter, copier and MFP sales are in a tailspin, but Gartner says end users should be investing in deployment alternatives  17 Feb 2009
Cameron MitchellBullish reseller reveals ambitious growth targets for the next three years in wake of Danwood buyout  29 Jan 2009
Bill Allan of OkiGreat opportunities are still out there for revenue and profit from business printing sales, says Bill Allan  27 Jan 2009

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Tags: Audio-visual, Printer, Print-market, Printing

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