The first expansion pack for the World of Warcraft online game, The
Burning
Crusade, has become the fastest selling PC game of all time.
According to statistics released by Warcraft publisher,
Blizzard,
The Burning Crusade add-on sold over 2.4 million copies on its first day. US
sales totalled 1.2 million copies while 1.1 million boxes were sold in Europe on
the first day. By the end of the day, 1.7 million of those eager buyers had
logged in and upgraded their version of Warcraft. In its first week, sales have
topped three million copies.
World of Warcraft is the world’s most popular, subscription-based online game
with more than eight million players.
“The Burning Crusade has already exceeded even our most ambitious
expectations,” said Mike Morhaime, president and co-founder of Blizzard
Entertainment.
Robert McKenzie, senior vice president of merchandising at Gamestop, said:
“In addition to setting a new day-one PC-game sales record at our Gamestop and
EB Games stores, the expansion garnered more online pre-orders than any other PC
game in our company’s history.”
Microsoft is also celebrating this week with Gears of War for the Xbox 360
also going triple platinum, with more than three million copies sold.
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