Peer to peer file sharing company Azureus this week announced a partnership
with BBC Worldwide, marking the Beeb’s first ever P2P content distribution
partnership.
Azureus will offer popular, high-resolution British comedies and dramas from
BBC Worldwide on its new digital media platform, currently code named Zudeo.
Under the terms of the agreement, BBC Worldwide will license international hit
television series to US users of the service, including Red Dwarf, Strange and
Invasion Earth.
Also debuting via broadband for the first time in the US other titles include
Little Britain, Doctor Who, Fawlty Towers, Coupling, Keeping Up Appearances,
League of Gentlemen and Ideal.
“BBC Worldwide understands our commitment to providing consumers with a rich
entertainment experience and our desire to offer quality content to our diverse
global audience,” said Gilles BianRosa, CEO of Azureus.
Beth Clearfield, vice president of program management and digital media at
BBC Worldwide said: “We want to ensure that our most popular content – as well
as programmes that have rarely been seen in the territory – are part of the
latest dynamic entertainment environment and can reach the largest audience
possible.”
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