A new report suggests that established telcos could lose over five per cent
of their business to innovative technologies like VoIP over the next five years.
The study, by research firm
Analysys,
claimed that services like
Skype will
account for five per cent of telecoms revenues by 2011, amounting to $18.2bn.
Although the use of such services is still limited, demand is strong and the
technology is easy to use, according to the research.
"The success of many of these services calls into question established ideas
of user behaviour, and suggests alternative means of addressing the
communications market.
"Non-traditional players can capitalise on their presence online and in
end-user devices to make inroads into telecoms companies' core revenues."
The Analysys survey also predicts strong demand for services such as
on-demand video, which it estimates will be worth $820m in five years' time.
Digital music will be worth $4.3bn by 2011, according to the report. Nearly
two thirds of this revenue will go to online portals, leaving mobile and
direct-to-consumer services with only modest market share.
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