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Nokia is to buy the world's largest provider of digital maps
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Nokia snaps up mapmaker Navteq

$7.7bn acquisition turns up the heat on TomTom

Tom Sanders in California, vnunet.com 02 Oct 2007
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Nokia has agreed to acquire Navteq for $7.7bn in cash.

Navteq is the world's largest provider of digital maps which power devices and services ranging from GPS navigation to online mapping for Google, Yahoo and Microsoft.

The deal follows shortly after TomTom's $2.5bn acquisition of TeleAtlas, the world's second largest map maker.

The Nokia purchase is considered an attempt to increase the competitive pressure on TomTom.

Nokia intends to use the maps to build out its location-based offerings and shrink development times for such services. The firm also touted the convergence trend. Nokia currently markets one mobile phone with a built-in GPS receiver.

"Location-based services are one of the cornerstones of Nokia's internet service strategy," said Nokia chief executive Olli-Pekka Kallasvuo. "The acquisition is another step towards Nokia becoming a leading player in this space."

See also:

Mobile phoneCorrect implementation vital to success, warns analyst  27 Sep 2007
Set to become the highest revenue-generating accessory  26 Sep 2007
GoogleAdvertising platform cleared for mobile pages  19 Sep 2007
Handset giant dials into targeted advertising and management technology  17 Sep 2007
Local brands squeezed as foreign vendors aim low  14 Sep 2007

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