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Virgin Media is the only ISP to back the BPI's campaign
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Virgin Media warns 800 file-sharers

First of 'thousands' of letters reach users

Guy Dixon, vnunet.com 04 Jul 2008
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Virgin Media has sent letters to around 800 customers warning them that they should not be downloading music files illegally.

The ISP, one of the biggest in the UK, said that the letters were part of a 10-week campaign run in conjunction with the British Phonographic Industry (BPI).

Virgin Media claims that the campaign is "educational" in nature, despite threatening users with disconnection in a warning on the envelope.

However, the ISP conceded that the warning on the envelope was a "mistake" and pledged to review its campaign next month.

"This is about education. We make no assumptions about who is at fault. It may be someone in the family or someone illegally using their Wi-Fi connection, " said a Virgin Media spokesman.

The BPI explained that "thousands more" letters will be sent as part of the organisation's wider plans to introduce a 'three-strikes' policy which could ultimately result in repeat offenders being disconnected.

Virgin Media is the only ISP to back the BPI's campaign thus far. Some service providers, such as Carphone Warehouse, have refused to participate.

ISPs have until next spring to confront illegal file-sharing over their networks or face government intervention to force them to take action against repeat offenders.

See also:

Virgin MediaBT questions speed claims  02 Jul 2008
IFPI throws toys out of pram  11 Apr 2008
Carphone WarehouseISP threatened with court action unless it cuts off 'illegal' downloaders  07 Apr 2008
Virgin MediaISP teams up with BPI to target file-sharers  01 Apr 2008

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Tags: Virgin-media, File-sharing, Communications, Security, Strategy

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